Ever wondered why you always fall for the “hard to get” type? It’s all about chemicals, as unsexy as that is. Oxytocin and dopamine are two of the main chemicals involved in the feeling of love. Dopamine is a “feel good” hormone and is the underlying cause of addiction. As part of the reward pathway dopamine is produced in neurons located within the ventral tegmental area (VTA) and released in the nucleus accumbens and prefrontal cortex. Dopamine is a hormone involved in inte